Music : The Days of Unbundling is Near

Ah yes, you heard it right!

But, not from me. From EMI’s CEO, Eric Nicoli, in an interview with Reuters. The article can be found >> here < <.

Extracts of the interview is as follows:

  1. Nicoli said digital revenues are now expected to offset flagging CD sales within a few years.
  2. “The day is surely within our sights when digital growth outstrips physical decline and we can all compete for share of a growing pie.”
  3. “The pessimists will say that’s a problem, but our research suggest that the net effect of unbundling is a positive,”

At the end of the day, the media companies are just waiting for the upswing growth of downloads to make it possible for unbundling.

>> Revenue! Revenue! Revenue! < <

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